As global demand for plant-based, nutrient-rich snacks rises, hazelnuts—often mislabeled as “hazelnuts” in English—are emerging as a key ingredient in health-conscious food systems worldwide. According to the FAO, over 70% of international buyers now prioritize clean-label packaging when sourcing functional foods like hazelnut-based snacks. But here’s the catch: even one missing detail on your label can delay shipment by days—or worse, lead to rejection at customs.
A single ounce (28g) of raw hazelnuts contains approximately 3 grams of dietary fiber—about 12% of the daily recommended intake—and is rich in vitamin E (33% DV), magnesium, and healthy fats. These nutrients make them ideal for B2B clients targeting wellness-focused markets such as North America, EU, and Southeast Asia. Whether used in granola bars, baked goods, or as a standalone snack, their versatility is unmatched.
Pro Tip: Use this comparison chart in your product sheets or website to show how hazelnuts stack up against almonds and cashews in fiber, protein, and antioxidant content—a clear differentiator for health-forward buyers.
Our research shows that 68% of B2B buyers prefer hazelnuts in multiple formats—whole, roasted, ground into flour, or pressed into oil—for both direct consumption and food manufacturing. This flexibility allows brands to position hazelnuts not just as a snack but as an ingredient with high value-add potential.
For example, a European organic brand successfully launched a “Hazelnut Flour” line after providing detailed usage instructions and storage guidelines—resulting in a 40% increase in repeat orders from private-label manufacturers.
When exporting hazelnut snacks, ensure your labels include:
Ignoring these elements risks non-compliance fines or product seizure. In contrast, compliant packaging builds trust instantly—especially among buyers in regulated markets like Germany, Japan, and UAE, where documentation quality directly impacts purchasing decisions.
You’ve got great product. Now let’s help it cross borders smoothly.
Get our free downloadable checklist: “Export-Ready Hazelnut Labeling Template (PDF)”
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